Sunday, February 28, 2010

Internet Reporting

How have blogs and the internet changed the way news is reported?

Back in the day, news was only reported by the newspaper, then by newspaper and radio then tv, and now we have the internet which allows reporters to post information about an account almost immediately.

The internet also allows for viewers to broadcast how they feel about the news, or post new news themselves immediately with blogs.

I think that blogs havn't changed the way that news is reported, but rather changed how people respond to it.


Friday, February 26, 2010

Radio & TV Evolution

Radio and TV have both evolved in the recent years. Radio has become more widespread recently, some stations offering their music online, or on Podcasts, so their musical choices can reach anyone at times that are ideal for them. It is very convenient to be able to listen to your home radio station while you are on vacation, or away at school, if you prefer their music. Many radio stations today also have a key target audience they wish to reach. Although many of them play similar, popular songs, there is often a radio station out there for anybody of any age.

TV is also something that can reach any audience. With the new HD television, the picture on TVs is much clearer, and it’s much easier to watch TV with all the high-definition details. Many TV shows in the recent years have stayed the same, such as shows like soap operas, or reality shows like The Bachelor, but they are now constantly making shows like these ones more scandalous in order to compete with the abundance of outrageous reality shows, and TV shows in the media industry right now. This may not be a positive evolution for the TV industry, but it definitely brings in the ratings. Shows like Gossip Girl, or 90210, no matter how unrealistic they may be to teens’ lives today, they still entertain them with their drama and issues, so they draw in many viewers.

Overall, both industries have evolved and will continue to evolve in order to reach the ratings and viewers they want to – but will the evolution be for the best?

Movies Moving Us


Movies today are significant to our lives for many different reasons. Firstly, they are a form of entertainment, and by going to the movies, we know we will be entertained in some way. It is an easy activity to do with anyone and it isn’t very costly. Movies can also unite people. By watching them with someone else, you not only may have a common interest, but you also just had a common experience. After that, you can discuss the movie with someone, or clear up any confusing parts of the movie.

Movies are also something universal that many people have access to. People throughout the entire world watch movies, go to the movies, and have favorite movies. It’s the perfect way to connect with someone you just met, or even in some circumstances, someone from another country. People often quote movie lines with their friends, or remember movies for their legendary, significant lines. Classic movies like Gone With the Wind, or Casablanca, are often always considered some of the greatest movies because of their popularity and resilience.

Even though movies have drastically changed over the years, they will continue to be loved by mostly everyone. They are a common ground for most people and a source of entertainment for a variety of generations.


Evolvement in Media

We all know that over time television has significantly changed from the first black and white televisions that our parents had. But in recent years, television has also evolved greatly.

Television has changed from antennas and satellites just a few years ago to cable boxes, blueray players, and HD channels. Instead of just having 100 channels now, many servers also have high definition channels on which one can watch the same program that is on one channel but in much better quality.

TV has also undergone demassification. Most channels target a certain group of people. Examples would be Disney and Nick target young children, HGTV targets people interested in designing and landscape, and MTV targets teenagers interested in music, celebrities, and entertaining shows casting teenagers.

Radio has also emerged and undergone demassification as well. Certain stations play to the same type of people and play the same songs. You can also listen to music without commercial interruption now. More stations have also evolved. Entertainment has gone through many changes throughout the past couple of years.

Radio and Television

From Guglielmo Marconi's first radio transmission all the way to satellite radio, sound waves traveling through the air have changed the course of humanity forever. Communication is essential to human life. From handprints on cave-walls and ancient egyptian hieroglyphs to the invention of the telephone, humans have been striving to find better more efficient ways to communicate from the beginning. During the last half of the twentieth century music, news, and talk radio allowed peopled to connect with one another through common interests that grew with inventions like XM radio until the creation of radios downfall: the iPod.

The Decline of radio is also due in part to the seemingly unlimited amount of applications we have for our televisions. You can even listen to the radio on tv. Its where the news is, the weather, sports, and hundreds of other channels with whatever peaks your interest. You can rewind and record live television. Families usually have televisions in the living room which just happens to be the room that gets the most use, and some families have tv's in their bedrooms, kitchens, and bathrooms! But is seems that even with all it has to offer television is also susceptible to becoming obsolete. The Internet has exploded into the twenty-first century and more new revolutionary technology is inevitable.

Tv and the Radio

The television and radio industries have grown substantially in the past few decades. The switch to digital cable in order to free up radio space is another sign that we have moved ahead once again in the world of technology. The televisions we use are bigger, the radios are smaller, and can go farther. We can listen to a radio in our car, or anywhere we are. These two influential inventions have shaped the way we gather information.

They have evolved as media in the past decades because people turn to them to gather their information. The age of the newspaper is coming to a close as the American lifestyle transcends its bounds and becomes faster, and demands more and more information. When people can't be in-front of a television for information or entertainment, they listen to the radio, some people even have portable televisions so they can be plugged in all day. These two mediums have become media because of the demand for information, and the advertisers' push to get their products out there to the masses.

The Significance Of Movies

Movies are definitely significant to people's lives. When people watch a movie they are completely wrapped up in what is going on and many times become emotionally attached to characters because they put themselves into the movie.

Movies are one of the most popular forms of entertainment. People watch different types of movies depending on their mood or the way they want to be affected. A person watches a horror movie in order to get the thrill of being scared, a romantic movie in order to feel the romance in it or get that "feel good" feeling, and comedies in order to get a good laugh.

They have the same effect as books without having to read it. The action of the movie also takes your mind off of other things. I know that when I am sad I will watch a good movie to forget about why I am sad for a little while.

People watch movies for all different reasons but it basically all comes down to the aspect of entertainment because it is an easy way to be entertained for a period of time.


Evolution of TV and Media in recent years

Television and Radio are two forms of Media that have greatly evolved over the years. Both of these forms of media are able to spread vast amounts of information over great lengths of distance, in a short period of time.

Since the introduction of television and radio, there has been advertising. Advertising is extremely relevant to television and radio in todays society. It is not often that i can turn on the television and not see an advertisment for some new product or service that a business wants to sell. Same with the radio. A lot of radio stations claim to be "commercial free", but in reality their stations economic health depends on it. The introduction of HD, or High Defenition, quality in TV and Radio is also an innovative evolution in mass media

With HD, viewers are able to see their TV and listen to their radios more clearly. With HD, their are more channels at higher quality picture, and it seems that people are loving it. It gives viewers an experience that they are in the TV, or the person on the radio is right next to them talking. Innovations such as this are vital to the spread of mass media. Bringing higher quality information to the world attracts more viewer, which yields more informed people.

Tv and radio

Television has undoubtedly changed since it fist was introduced to us. There is a lot of criticism about what is on television now. Which may be justified but you also need to take into account the increase in the number of channels that are offered too. Television has also followed the trend of demassification. There are channels offered to people who have certain interest. Reality television has somewhat taken over and it is what most people think of as the first thing when you hear about modern television. What is often forgot is the channels like national geographic, history and the discovery channel. These are all channels that are educational and interesting but people take the focus of that and put it on mtv and vh1's looking for love for the 4oth time.

Radio also appeals to certain niches also. the problem with radio is that many of the stations that our geared toward our age group just play the same 15 songs on a loop. Any one who has ever worked at a store that keeps the same channel on throughout the day knows thats true. But with the latest technology like xm radio and other satellite radios you can avoid commercials and there are separate channels for people who want to listen to radio talk. The new advancements in radio make it easier to take out the negative aspects of radio.

Movies in our lives

Why are movies significant in our lives?

Movies are so significant in our lives today. We spend countless hours watching movies for a variety of reasons. Whether its history class learning about the African American heritage, or on a Sunday afternoon watching the new blockbuster movie that just got released. Movies do many things for us, such as educate us, entertain us and bring us closer together.
Movies are also a great pass time that you don't need to spend too much money on. Going to the movies is still so much fun to do on a Friday or Saturday night and I don't think that will ever change no matter now much new technology comes out. Overall, movies are a tradition of entertainment for everyone no matter what your interests may be.

The Evolution of the TV and Radio

Television and radio have become intertwined in our society completely. Everywhere we go there is a TV or radio, our car, home, the store, even on the streets in some places. And it will only continue to grow as time progresses.

The radio is much older than TV but is still big in our society. Music is constantly playing in stores and work places all over. Though TV is slowly taking its place in some places the radio is still popular and will be for time to come for there are some places the TV cannot replace it.

TV is not that old of an invention and nowadays everyone has one and the picture has become very lifelike. Due to these fast advances more and more TVs are bought and they are filling up all over. They are on the walls of restaurants, in our homes, on buildings, even on the pumps at the gas stations. The future can only hold more TVs to come.

Movies take us to a New Place

Why do people like movies? People like movies for it is just like music in the sense it offers an escape from reality. It helps give people a way out from reality. When people are having a rough time they can watch a movie that takes them to another place and time.

They are also around for our entertainment and even education. People see movies for they like the relaxation and the fun of it. They might find it fun for it scares them, frightens them, or makes them laugh. But they also can teach us new things or ways of thinking. It gives us a new perspective or experience we have not had.

They are a way to unify us with a common interest. People can watch a good movie and connect with each other on ways they did not before hand.

TV is good, not bad

I think television has brought forth many new things and is great for society. Many will argue against it and say it is bad, but I completely disagree.

Television has evolved our media industry completely. It has brought people together and can give many people something to talk about. It also updates society about events that are occurring immediately while they are happening.

Radio was the first to evolve with electrical technology. But the TV was a whole new invention and way of entertainment that whe world never expected before. TV can provide many different types of entertainment, and way of information as well.

Sure, TV can be bad for people. But thats only if it is watched too much and abused. If you think about it though, anything can be bad for someone if it is overused or abused.

I think TV was one of the best inventions ever created, and agree with everything that it has brought to our media society today.

Thursday, February 25, 2010

TV, one of the best things that has happend to society

Now there are many arguments out there that say television is bad. You hear it all the time, people say you shouldn't watch it at all and you should just read a book instead. I reject those kinds of arguments. Instead, I believe the opposite, Television and its industry is one of the greatest things a human has ever created.

The TV is truly something special in our world of inundated with mass media. It serves almost as portal to the world that has truly changed the way people go about living there lives. Think about it, how many times have you heard, "have you watched that new show" or "did you see the show last night", the way TV has affected us is really quite amazing.

Something good I always felt TV has done for society is it gave people a common form of entertainment other than radio. TV showed people visuals not thought possible and it continues to gives us all something nice to watch in our free time.

I am now and probably always be an advocate for the Television history and I hope it continues to give people everywhere accessible, quality entertainment.

Radio and Television Evolving

In recent years, radio's and television's are what surround people all the time. Whether it is at a restaurant, or in a store, there is always either a radio or television on. In recent years, the radio and television have evolved as media because technology is becoming much more popular as the years go on.

The radio has been around for many, many years, and even though there are many ways of technology to use, the radio continues to stay extremely popular in people's lives. From experience, I know that the radio is a huge part of my life nowadays. Whenever I am in my car, the radio is constantly on.

The television has also evolved as media in recent years. Because television is constantly changing and updating, it is staying tremendously popular. I feel like every time I turn on the television, there are commercials for either new cable companies or new televisions. Also, with HD becoming much more popular, people are buying new televisions to stay up to date with technology. I feel like televisions are always on it people's houses, even if they aren't watching them, which shows how much television fits into people's lives.

Evolution of TV and Radio

Since television came out in the 1930's, it has come a long way from the black and white imagines to the HD quality that we now experience. Initially there was a very limited selection of channels and what one could watch. Since then the market has expanded dramatically, and has been narrowed down into very specific target markets. What was once a few major networks, has now been broken down into every interest imaginable; food, cars, crime; history, sports, you name it. This has been ideal for marketers who come up with the commercials for these stations. The demographic has been narrowed down to almost a stereotypical viewer, which makes it very easy to identify what products would appeal to them best.

Radio on the other hand has gone almost the other way. With the invention of other forms of music such as portable audio devices (iPods), XM and Sirius, as well as CD's, it has become increasingly difficult to survive in the radio industry. Stations are having to broaden their selection of music to accommodate as many possible listeners as possible in order to maintain their ratings. Although some people of college age find the radio a good source of finding new music and popular hits, many of them are choosing exactly what they want off off their music library's and playing it anywhere they need it. Perhaps it will take some new wave of technology to bring radio back to the mainstream for of media that it used to be.

Movies in our Lives

The most basic idea behind a movie is a source of entertainment. However, as we sit in the theater or in our homes watching them, there is almost always an underlying theme or message that the director and writers are trying to get across to us. It is a form of persuasion that can be much more subtle than other forms of media, depending on the skills of the production team.

One interesting aspect of movies is that they can dictate emotions to the viewer, and give them a sense of understanding or empathy for the characters involved. Many people who view them often haven't had the same life experiences as the characters, and can give them a sense of understanding for people who may seem easy to judge just because they lead different lives.

Because of this understanding that comes about while watching movies, films can be used as a way to unite people of different backgrounds for a common purpose, and maybe even give them an entirely new perspective on what life can be like for others.

From “Fireside Chats” to HD

The radio was the first form of technology that was able to bring the media home. In the 1930s and 1940s, families would sit around the radio and listen to President Roosevelt talk. These events were referred to as “Fireside Chats” because families would assemble to listen.


As the years went on, the television was invented and people were able to visualize what they were hearing on the radio for so long. The first TVs were in black and white. Just being able to watch the news or a show was a big deal at that time. When color TVs started to be made it was as if technology couldn’t get any better.


Today, the radio is normally only used while driving in a car. But, even sometimes people are not listening to it for the news, only music. Televisions are still an exciting electronic. With new HD and LCD televisions, why pay hundreds of dollars for a sporting event ticket, when you can watch the game at home and the picture is so clear that it’s like you’re actually at the game.


These technologies have evolved over the past 80 years and have brought us news and media every step of the way.



The Changes of Radio and Television

How have radio and television evolved as media in recent years?

Radio and television have both evolved dramatically over the past few years. Even in my life alone I have seen such a change in how people including myself listen to the radio or watch TV. Before TV, radio was used strictly for news and stories people would gather around and listen to. Now it is mostly music with some news updates and never ending commercials thrown in there. Even in the past few years radio has made many advances to having satellite radio.
TV has made such a leap in the past few years. As a child my family had a little 20 inch TV that weighted almost as much as me, to now and upgraded 42 inch flat screen. Everyone has also gone from having just a few basic channels to being able to have hundreds and hundreds and even high definition. It is shocking to see how much radio and television has changed all the years, and I can’t wait to see the advances they will have in years to come.

Changes in the Media

Radio and television have both changed drastically since they have been invented.


The radio originally only had a few stations and now there are thousands of stations. Also there is not just am and fm radios there are radios without commercials at all like satellite radios that people pay for.


Television has also changed a lot over the years as with radios televisions only had a few stations but again there are now thousands of stations.


These changes have gone along with the changes in the media and have become the essential equipment for media because radio and television can be broadcasted all over the world to a mass audience.


People can also pay for certain services in which there are no commercials and can pick what they choose to watch.


As example the media tries to give people what they want so a media company can set up a program such as HBO where the subscriber does not have to view commercials.


But this does not bring down profit because instead of other companies paying for advertisements the subscriber is paying to not see the advertisements so the company still makes money. Same rules apply with different types of radio services.


The media must change to satisfy the people so the media services such as radio and television must change as well.

Movies

Why are we so attracted to watch movies?
Why would anyone possible want to sit around for at least an hour and half and just stare at a screen? The answer is to get away. Movies have this amazing way of taking a person away from reality and living in a world that's interesting and worry free. An example of this phenomena happened in the 1930's during the time of the Great Depression. Walt Disney, a huge animation figure during the time, came out with the first sound cartoons and the first feature length film (Snow White and the Seven Dwarfs). His cartoons and movies gave the general public an outlet from their harsh lived during the terrible time of the Great Depression. People who had very little money still payed to go out and see movies because it was a way to get away from the financial hardships they did not want to think about at home. Today during the economic recession, the same thing is happening. Many are looking for a way to just go to the theater and get away and movies are a cheap and easy way to get that goal.

Radio

How has the radio industry changed?

At first the radio industry was all about listening to shows. Detective shows and hero shows were extraordinarily popular! The family would gather around the radio on Friday nights and listen to their favorite programs. This has completely changes over the years. The radio evolved into a variety of different music stations. Each station is there to attract a certain type of audience. There are some stations that play an array of different types, but for the most part, stations target a certain audience. There are tons of different stations, nation-wide. Some target older people with songs from Elvis Presley and Frank Sinatra, others target teenagers from the 1980's with artists such as Stevie Nicks and Michael Jackson, today's teenagers listen to stations that play their type of music and so on. Not only are the stations targeting age, but preference. Some stations play rap, some play rock, some play pop and so on. The difference now is also the times in which the radio is listened to. Since the development of the television families no longer sit around to listen to radio programs. Most of radio listening happens in the car for most Americans now.

Wednesday, February 24, 2010

sound to black and white to color to 3D

Only a handful of years ago there wasn't even TV's or radios.


When radios came out it was the "big thing".


Radios started out as a way of getting important news from one person to many people in a fast manor.


They then started making radio talk shows for evening entertainment.


A few years past and someone came up with the idea of adding a face to that "voice in the box."


When TV's first came out they were only black and white and only had a few basic channels like the news and those evening talk shows.


Over the years they started making more shows and movies for TV.


Now we have colored TV with every channel possible.


We have HD TVs and HD channels where you can see the sweat on the persons face.


We also have 3D movies that we can buy and bring home and watch on our TVs.


With the help of the internet we can also watch "our shows" when we want or when we can for free online with out any or limited commercials.


As I think into the future I see all TV shows being in HD and 3D.

Tv & Radio Evolution

How has radio and television evolved as media in recent years?

Radio has evolved with the recent update to digital radio and satellite radio which have little to no commercials which have transitioned people to not listen to the normal AM and FM stations.

Television has also transitioned to digital television which has created a crisper image and sound and has also swayed the public.

I feel like television has also become more common in households as a means of entertainment and distraction, rather than when it first came out as a means of information.


Tuesday, February 23, 2010

Movies Have a Great Impact on Our Lives

Movies would be obsolete if they lacked any significance in our lives. Would we willingly spend around ten dollars to simply enter the theater? Probably not. In addition, would we spend about fifteen dollars to purchase a DVD? On one hand it is a more understandable way of seeing a movie, as you can watch it over as many times as you would like, however it is still rather expensive.

Movies have a sort of quality to them that makes them special in everyone’s lives. They might give one a nostalgic feeling. Disney movies may take one back to their childhood. They could even make someone believe in magic, dreams and wishes. Films allow one to dive into another world and leave this life behind. Movies allow us to take on the lives of the characters and return home the same person that they were when they left home. Movies can make us feel better about ourselves, they can make us cry, laugh and be angry. We can learn things about the world, ourselves and even other cultures and people. The movie industry is certainly a unique industry and has a tight hold on our lives.

Monday, February 22, 2010

The Importance of Movies

Movies are significant in our lives because they serve as a form of entertainment. When film first came on the scene, they would show news clips. People would still go out to the theaters and watch the news because it was something new and exciting – entertainment.

Movies provide many memories for people as well. Whether it is the first date with your now husband or wife, family movie nights with the kids, or that night of babysitting where you watched every Disney movie in the house.

They also give aspiring actors/actresses hope. Many people want to make it in Hollywood and get on the silver screen. The hard workers will prosper and hopefully someday receive a star on Hollywood Blvd.

Without movies, there would be nothing to do in middle school on a Friday night and rainy days would be even more boring than they already are. Movies allow us to laugh, cry, get mad, be happy, fall in love, and learn.

Their presence in our lives is just another form of entertainment that we would sure miss if it were disappear.

Significance of Movies

Movies can be educational, or just pure entertainment. Some are romantic, comical, scary, gory, informative, dramatic, or even action packed. They are a very entertaining form of media, but why are they so significant in our lives?

Movies are an excellent way to visually explain both fictional events, moral messages, and events in history. They have characters and emotions that an audience can connect with, which can really add to the effect and help the audience’s understanding of the story being told. Even movies with non-human characters, like most Disney movies and animated Pixar films, have themes about love, friendship, or bravery, which are all real life concepts that humans deal with.

When it comes to non-fiction, like films based on true stories or documentaries, sometimes watching movies can help the viewer better understand aspects that can’t be portrayed as effectively with words. Movies are especially helpful when it comes to depicting history. The Holocaust, for example is in every history book, but watching movies like Schindler’s List makes it easier to understand and visually see the hardships, and what it was really all about, while sometimes also telling a story.

Movies, whether they are meant to amuse us or teach us about life, take our emotions and perceptions to a whole new level.

Film is for Art

This past year was probably the most unprecedented year in movie making history as far as huge blockbusters go. From the original screenplay of "Inglorious Basterds" to the screen adapted book "Up in the Air", to the amazing special effects in "Avatar", this year in movies was truly amazing.

For me, movie going is the same as seeing a concert, I go to see art. Of course I will go see the ones purely for entertainment, but I save my reflections on movies for the good ones. For instance, "Inglorious Basterds" was probably one of my favorite movies I've ever seen. Not just because it is extremely entertaining, but because the skill of the director/writer and actors is unbelievable. Tarantino is truly an artist in film.

"Avatar", though not necesarrily as well written or acted, was also one of my favorite movies. The 3D experience that James Cameron put before his audience placed me in another world, and i was transported in a very Peter Brook- esque "theatre of cruelty" way.

For me movies can be purely for entertainment, but Hollywood has proven this year that it still holds onto the art form of movie making, and that is hard to come by in a world of such commercialism in the theaters.

Recording

This past summer I worked at a recording studio in my hometown. I interned there for two weeks, and had the opportunity to work with a very established producer. It just so happened that Mark Hudson was producing a band that week in the studio.

Mark is currently the producer for Aerosmith, Ozzy Osbourne, Ringo Starr, and has worked with the Beatles and Eric Clapton; needless to say, the man knew what he was doing. One fundamental difference between Mark, who is an old school kind of producer, and newer producers, is the type of technology they use.

For instance, the boom in "auto tune" has taken over pop artists. Auto tune automatically corrects pitches when artists sing into the software. This type of recording and producing seemed "unholy" to Mark.

He despised the idea of having anything on a track but the actual sound of the voice, the instruments, and whatever sounds came out of the amp. He even had the amps so loud at one point that they were picking up RF, or radio frequency, and he decided to keep it.

I think this style of recording separates the truly talented artists from the pop-culture artists who need auto-tune to stay on pitch. Hopefully "live recording" will stay alive, and the auto-tune revolution will begin to dwindle.

Movies matter

Movies are significant in our lives because they serve as many different purposes for us. Movies both in and out of the theater are forms of entertainment. Both rentals and new releases have their own perks. Going to the theater is considered a night out away from the normal stress of life. While renting a DVD or ordering a movie off the demand channel you can relax in your house and have the option or pause or rewind if you need to.

Movies not only entertain us but they also educate us. Things like documentaries really take a lot of research and time to show you a certain topic and explain why stereotypes about a this topic might be wrong and also allow you access and answer questions you may have.

Even movies that aren't documentaries are able to help you understand what living conditions and life would be like at a certain time period or in a certain area. Movies allow you to explore what could be. Avatar for example is the way a certain writer might interpret where we will be in the future. Because it was made into a film his world was brought to life and allowed you to be a part of it and decide whether or not you agree with his vision.

They also provide a social connection between people. Current movies are constantly involved in small talk. An example of this is when people are found quoting the lines from movies like Napoleon dynamite.

Messages in Movies

Movies are very significant in our lives for many reasons.

Movies are a strong way to get a point across to a viewer as the textbook states such movies as documentaries are specifically made to get a point across to the viewer.

Movies such as documentaries inform the viewer in a very straightforward manner.

Other movies are more subtle in making their point, such as horror movies although mainly for scaring the audience it can also be a warning that there are dangerous people out in the world and we need to be cautious.

Or even movies such as Gia which was a true story to show the world what drug abuse can do to a person by portraying it through someone else’s life, making it real to the viewer.

Movies are important not only for the message they send to the audience but to get emotion out the audience as well.

Viewers easily get caught up in the moment of the film and the majority of people watching have the same emotion, scared, comical, sad, and many others.

Movies are not only entertainment but also informative, and a way of letting emotions go from the everyday world.

Why are Movies Significant To Our Lives

I think that a portion of people watch movies for an escape from their every day life.
Now a days we are so busy and bustling around, barely having time to eat. But a lot of us make time every friday night to escape in a fictional world for a few hours, and take a break from the every day hectic-ness.

Movies provide a pause in our chaos that we call modern life

Friday, February 19, 2010

Music and downloading

Music has changed dramatically over the past decade. From cassettes to ipod touch. We have went from buying cd's to just illegally downloading and burning our own for a fraction of the price. Downloading music allows you to be your own dj. You only have to put what you want on your playlists. Technology has also been made to help you be your own dj. With programs like Genius on iTunes while recommends songs that you would like based off of the song you are listening to at that time.

Music is infused in every aspect of our lives. Even if you don't notice it all the time it has a large impact on that way you take in information. For example an ad with a catchy tune like free credit report.com sticks in your head and you remember it. But it's a two way street there have been many times where I watch an ad and hear a song I like and google the lyrics and download it.

Although the easy access to music has hurt the income of the music industry, music itself is thriving. There is more exposure to underground bands. Things like myspace allow people to sample a bands music and see their tour dates, post it on their page so that other people can hear them also.

Music:Almost Too Pervasive?

Music in today’s society is incredibly pervasive. We live in a world that thrives around constant noise and “iTunes.” In addition, everyone has a different taste in their music, what way they listen to it (whether it be on an iPod, a radio, another form of mp3 player, etc.) and how often it is poured into their ears.

Record companies and electronics companies live for new music and new products that make people spend more time with their head in the music rather than whatever else they should be doing. Perhaps this makes the industry too pervasive. How often does one see a young adult walking with headphones in their ears? This “fad” can be distracting to young people, especially when they would rather listen to their music than their teacher. What is all the “pervasiveness” doing to tomorrow’s adults? Hopefully, music will only evoke creativity and stimulate intellectual development, rather than provoke degeneracy and cause violence.

All these differences in music taste, headphones and time spent listening to music might also be changing the way we (as a people) might see each other. We seem to be growing apart and changing because one person likes one genre versus another. Music might be incredibly important to some, but distracting to others. Some companies dominate, while others falter. These differences certainly make music what it is, but what is it really doing to us?

Technology Dependence

Technology dependence is the inability for a person to live their life without technilogical tools. I dont mean this in the way that they experience withdrawls or will die if they dont have technology in their life, but they are unable to go through their day to day lives without technology. I, myself, have been a victim of technology dependence.

Ever since i got my first cell phone in seventh grade, i cant leave home without it. I sometimes tell myself that i will leave it at home, but the idea that today might be the day that i get an emergency call from somebody close to me makes me decide against it. I have developed an emotional attachment with my phone, mostly because the people who i talk to on it have an emotional connection with me. But one of the worst technological dependencies i have is with my laptop.

I use my laptop for almost everything: Watching movies, doing homework, listening to music, shopping, etc. I literally don't think i could go a day without my laptop for the simple reason that it is involved in every part of my life. I connect with friends and family, research important topics, and stay updated on current news on it. I beleive that i am technologically dependent on my laptop and phone, but since i use both of their functions for good, i dont see it as a problem

Recording Industry

What is music all about, and why do we listen to it? Are people listening to music for the feeling they get when they hear it, the beat, the lyrics, or just because a certain artist sings it? The answer is a little bit of everything. Tons of people say that they love rap music, but how many of those people really know or even listen to the lyrics? If they did listen closely to the lyrics would they still enjoy the music as much? These are questions that hold a lot of weight and are very difficult to answer coming from a single source. Some of the things that are discussed in those types of songs are very serious matters. There are tons of issues varying from neglect, domestic abuse, violence, drugs and even more horrendous acts. Should these types of matters be in lyrics that we hear on the radio in our daily lives? Should children be exposed to these types of situations through song lyrics? It is wonderful that there is a label on compact disks showing that there may be explicit, but what about the radio? Sure on the radio there will not be swearing because it will be edited as such, but what about those situations that are still being explained?

Magazines

Advertisements are taking over the pages of the magazines we read today. No matter if it is a knitting magazine, real estate magazine, or political magazine, they are everywhere. Unlike some other types of media most magazines in themselves are targeted to a certain type of audience. For example, those interested in US politics might read a magazine like TIME. In that same regard, a teenage girl might read Teen Cosmo or Seventeen. Therefore the ads that are covering the pages are different from magazine to magazine. But have the advertisements taken away from the magazines? In the latest edition of TIME magazine there were three times more pages containing advertisements than there were containing articles. Advertisements are taking over magazines and really taking away the information that the readers deserve to read about, and what readers pay for.

Media Demassification

When a company breaks down into smaller entities, in order to reach a specific, targeted audience, this is Media Demassification. By breaking down, companies gain a stronger following. When targeting a specific
audience, a media corporation has the ability to make different forms of media tailored to the specific interests of
certain people. This turns one magazine into several, which adds revenue to their companies. In order to have
a strong hold in the dynamic mass media industry, a company must have many avenues to follow and must be
able to connect to everyone.

When a company breaks down it opens up countless avenues and has the potential to drastically
increase its revenue. The thinking behind this is that if a company can tailor to the specific interests
of certain groups of people, it will be able to sell more, and turn more of a profit. It all comes down
to the amount of money that can be made. When a company introduces other options, it opens the
doors to success. A company that sells white and red roses would make more money than a company
that only sells red roses, for example.

Newspapers

What is the difference between newspapers and their websites? Which one is more convenient, and which one is more preferred? The first thing that comes to mind when it comes to the differences between the two is money. Although paying for online subscriptions is something that may come about in the future that is not the case for the time being. Why pay for the Newspaper every day or week or month when you can go online and get all the information you want for free? The bottom line is that more people are finding out that is they don't need to pay to read the stories then they won't. Another difference is convenience of actually holding the newspaper. This is based completely on preference of the person reading. Some prefer the old fashioned, relaxing way of sitting down with the newspaper and reading it at their leisure. On the other hand some people want their information right away and they don't want to fuss around with a bulky newspaper. The last difference I want to address is the speed of the internet compared to the paper. If you want to get a certain piece of information from a newspaper it is much faster to just click to it then fuss with the newspaper.

What is redefining the book industry?

It all started with the Amazon kindle, the interactive tablet pc. It makes reading almost any book possible. The Apple I-pad was the second product to hit this scene that is redefining the book industry. Companies like Amazon and Mac are changing the way people read, and think about reading. Who needs to go to the library when you can upload books right to your tablet and take them with you.

Having one of these machines makes it possible to have an entire library at your fingertips. You even turn the pages of the I-pad like you would a book. And if you get bored, you can surf the web, or even look up words you don't know on the online dictionary. Print books still have their prowess, as this new technology is too far ahead of some people, and others prefer the physical copy.
If we put technology aside, another part of this industry is its dependence on its readership. If people are getting less interested in reading for extended periods of time, the book industry will have to change. People are getting easily distracted and spend hours performing complicated tasks because of all of the potential distractions. The drive to read for extended periods of time, coupled with the innovation of tablet, online readers, will redefine the book industry.

Movies

Like any other form of art, movies are meant to inform, entertain, or have another very specific purpose. The director and actors, as well as the production staff and writers all have something they want to say by doing the movie. A movie becomes significant when we can relate to it, or take something away from it.

Movies that are produced solely for entertainment are hard to take anything away from, and are strictly used to distract oneself for a few hours. When a movie is scripted to have a profound meaning, that an audience can relate to, it becomes significant. Not every movie has significance in our lives, and even fewer have significance to a large audience. It is so hard to make a movie that speaks to a large group of people in the same way. Most movies get harsh reviews and even one with a very profound ideology can be criticized and misunderstood.

With that said, movies are significant because we can relate to the plot and characters. We often sympathize or empathize with the characters in the stories.

What makes a successful newspaper?

In order for a newspaper to be successful in the modern age, where technology has made information available without going to the store and picking up a print copy, it must have a strong reader base, and present reliable information on interesting topics.
Many younger people today rely on the internet for their information, and a newspaper is something you used to pick up on your driveway coming home from school at the end of the day. Not many people rely on the print newspapers anymore. In order for a print newspaper to be successful, it must have an online counterpart. This opens all sorts of avenues for the younger generations to get involved in the local, national and global news.

A print newspaper is only as valuable as the information inside. If the stories are inaccurate, irrelevant, or simply uninteresting, the newspaper has no chance of selling.

Demassification

Demassification is defined in the dictionary as “breaking up of a large company: the

restructuring of a company into smaller independent operating entities.” Companies do

whatever they can to broaden their company to reach more viewers than ever before.

During this process it is able to provide more people with companies therefore; more

people are making money, in comparison to one huge company being the only one that

makes millions. By magazines doing this, they have been able to have a variety of

magazines talking about everything from dating, fashion to even sports. Having more

magazines has also been able to provide for room for advertisements, making those

companies more money as well. This makes it possible for magazines to stay in the

business and compete with television and newspapers.

What is technology Dependence

Everyone is dependent on technology. Regardless of how detached they may feel, technology is omnipotent in every aspect of our culture, and cultures around the world. It plays a role in almost every daily activity, from waking up in the morning with an alarm clock, to homework, and leisure activities.

There is no way to get away from technology and everyone is dependent. Those who try to avoid, or don't understand technology are simply being stubborn and don't realize how much technology affects their lives. Although it took the older generations a lot longer to adapt to the incredibly rapid growth of processing capability, my grandparents have learned to use and love the internet and utilize e-mail almost every day.

Technology dependence is the amount of technology people use in their daily lives to complete simple or complex tasks. It took a technology to be able to design something as simple as a toothbrush, and now we use technology to make biotech crops and advanced medicines. I believe that we are all dependent on technology and use it like a crutch; without it we would all be incredibly lost.

Demasification making life easier

Demasification narrows the group of followers throughout different medias. For example radio stations play primarily the same genre of music or play music from the same decade. Magazines do this even more by specifying a certain activity or hobby. They focus their sales to a certain group of people.

Magazines use subscription only options to enforce the exclusivity of certain magazines. Although they may be risking the small profit of people just picking up their magazine while they're out grocery shopping they actually make a larger profit by having people pay for a 12month subscription. Once they have your information they continue to bill you every year instead of asking you if you'd like to renew they make it so you have to ask to be off the list another intelligent technique.

Although this may seem like a bad idea it's actually smart. By doing this all the articles appeal to the readers. The ads are geared towards the certain interest of the reader. The downfall is that many of the companies who publish magazines are large corporations. The negative of this is that their is a lack of quality the people who's passion is this certain hobby or topic most likely isn't the one who is writing the articles.

Demasification for the Good

When magazines narrowed their audience down it really helped the industry. People could read things that only they chose to read and advertising was also able to target a better audience.

When magazines narrow their field it becomes much more in depth and the reader gets a better experience. It is also not hard for magazines to do this for they have many options for targeting people; these include hobbies, genders, and age. This will help the reader become more informed on the topics that are important to them. This helps magazines even more than it helps the reader.

For magazines can now get specific advertisements and will know what to go for. Also they will not need to play a guessing game to find out what really interests its readers. Thus making the magazine much less work and much more profit.

What makes a newspaper successful

There are many different factors that contribute to a successful newspaper. First of all, it involves including a variety of different stories so that they can reach a bigger audience. Even young children who aren't interested in reading about the weather, or the latest story can still grab a newspaper and read their favorite comics.
Newspaper's that offer an online version are much more successful because they get more viewers reading that aren't interested in purchasing the actual newspaper. The online version is also much more convenient in finding an article you are looking for, you can simply just type it into the search area in the corner.
Newspapers are also more successful when they provide local stories as well as the top stories from around the world. It keeps readers updated on all different sorts of news.

Music and the Music Industry

Music is quite possibly one of the most persuasive forms of media in our world today. It speaks to the listener, whether its through lyrics, harmonics, melodies or even just the general attitude and image of the singer or band. Music persuades its listeners to do things, whether they know it or not. But the idea of a band or singer being persuasive in the music industry used to deal with having the listener buy their album, but since the creation of the internet, everything in the music industry has changed.

What started as a system to connect millions of people worldwide has evolved into one of the worst inventions as it pertains to the music industry. There once was a time when people would save up their money for a CD, go to a music store, and buy it. But with the introduction of the internet, people 2 people sharing now lets internet users to share music files with others. As one can imagine, the recording/music industry has suffered greatly because of the introduction of online file sharing. They are now franticly trying to sell records in order to recover from losses they have taken from file sharing. This frantic production and attempted innovation in records has lead to the suffering in quality of the music itself. Music artists are not releasing the same music as they used to: the content of it is no longer meaningful (for the most part). Its sad to see such an amazing and powerful form of media go down the drain because of file sharing and piracy. Although sales have suffered, i feel that the content should remain the same, if not better. Music industry CEO's should keep their eye on quality so that people are more motivated to go out and buy the CD instead of just stay home and pirate it offline.

Newspapers success

Newspapers are successful because of their history. Newspapers were around before television and radio. Like many other trends, the original sticks simply because it is what people grew up on it's what their parents did.

Another aspect that makes newspapers successful is that there is a variety. You can choose which paper you rely on to get your news, you can determine if you think there is a bias. The quality of journalism varies from paper to paper there are some that are more comprehensive to certain groups of people.

The paper also goes above and beyond television and radio because they are able to report the whole story. They don't have to worry about fitting a certain amount of news in a time slot.

Newspapers also have adapted to the changes in media. Many of the papers are now on the internet they may or may not charge a fee but they have diversified the way you can reach their stories.

Although many people have canceled their subscription with the newspaper and they may have lost some money because of that, the industry will eventually pick up again once they perfect the way to charge people who read their news on the internet.

Music is Powerful and Changing

Music is very persuasive to the listener. Music sets trends, popularizes phrases, and even controls people’s emotions.

Music is not just the sounds created by the artist but is also the culture around it. This can be both positive and negative, but is never the less strong. If an artist’s dresses in a certain manner or acts a specific way this then becomes popular.

Also the way the beat is set up or the speed of a song can change the way people act. It appeals to the emotions of everyone and can really change their mood or outlook on life. All music is strong and the only thing that differs is that with this power to those people who have it use it wisely.

Some people used this when the industry took off with mp3’s to create their own niche. This both helped the industry by giving people more easily and hurt it by making it so easy to steal. Because of these relatively new and easy ways to get music I feel some artists will just through together a record to get another one out because the last one was stolen.

Thursday, February 18, 2010

The Music Industry

Music is very persuasive. Artists have the power to reflect on current society, as well as manipulate it with their lyrics. They often start trends, create popular phrases, and influence listeners, both negatively and positively, based on the messages they rap or sing.

When an artist displays their image, either with words or in music video, they are displaying a lifestyle. Different people are attracted to different lifestyles. Some can relate to a lifestyle directly, and some try to achieve a lifestyle that appeal to them by changing their looks, how they talk, and the music they listen to. When people are able to listen to music and relate to the message or lifestyle being portrayed, it is likely that they will be easily persuaded about what is being said.

Music also has the power to affect how we feel. Sometimes lyrics, and even music itself, are so convincing and can relate so much to your own life that it can change your emotions while you listen. In a way, it persuades how you feel.

Music today is so accessible, thanks to the internet. Instead of going out and buying an entire CD, often for only a few songs, we are able to download our favorite single songs. We are also able to preview songs, discover new music based on what we already listen to, and organize music on the computer without having to store CD covers or worry about scratching a disc. Downloading makes listening to music not only cheaper, but much more convenient.

It also changes the industry, because now there is more focus on selling single songs. Album sales used to be the main concern, but now the competition lies with the individual song that result in the most downloads.

Two issues arise with downloading music. The first is illegal downloading. which loses record labels a lot of money. When people are able to receive music for free, the company is losing out on sales. The second issue is the fact that unsigned artists are able to put their music on the internet to be downloaded. People don’t need the assistance and advertising from major record labels to be known in the music industry anymore. People can promote themselves, develop a fan base, and end up on anyone’s iPod without the help of a record label, who used to be able to make money off of such artists.

What is Demassification?

Demassification was a process that changed the magazine industry. Magazines narrowed their audiences by gearing stories and advertisements toward specific interests of their readers.

Readers benefit from this because they no longer need to read general magazines with a broad range of information, and look at advertisements that don’t pertain to their lifestyle, gender, age, job, or stage of life. Demassifying magazines really allowed people to learn more about their specific interests.

Magazines can break up their audience in so many ways. They can be aimed toward males or females, adults or teens, pregnant women or parents, or aimed even narrower toward people who are interested in specific topics, like politics, music, yoga, cars, knitting, or videogames. When topics are concentrated into one magazine, people can discover more about that world instead of reading only a few pages or articles in a broader magazine

Magazine companies can also benefit from demassification. A company can branch out and publish multiple titles that are aimed toward different types of people. An example is the company Hearst Magazines, who publishes Cosmopolitan, Food Network Magazine, Seventeen, Esquire, Smart Mechanics, Good Money, and Country Living, among several others. They have titles that appeal to different audiences, and they benefit from these different audiences purchasing and reading these magazines based on their interests.

The evolution of the music industry

Music can be persuasive at times, and can have positive and negative interpretations. For example, rappers singing about drugs, sex and disrespecting woman can have very persuasive lyrics which lead to young children believing that’s how they should live their lives. On the other hand, there are many different types of music that have a positive message and cheers people up in their everyday lives.
Downloading music has changed the industry and how we listen to music dramatically over the years. We have gone from purchasing records many years ago, to now buying any song you want online with the click of a button. Even though it is extremely convenient, it has taken away some of the excitement of buying new music. Growing up I remember how excited I would be having my mother take me to the local CD store. However, now with the new world of iTunes, I haven’t purchased a CD in years. There is also the issue of illegal downloading, which has put many companies out of business. Overall, the music industry has changed dramatically over the years for the better and the worst.

sending the wrong message

How persuasive is music? How has downloading changed the industry?


I believe that each person has their own way of listening to music.


My mom for instance listens to the words and the beat of the music like alot of people do.


I myself might very well know every word to a song but I'm not listening to the words nor am I really understanding what the song is saying.


I just listen to the music itself with out the lyrics.


When I do think about what a song says I usually either agree or disagree with the meaning of it.


Just because I disagree with a song however doesn't mean I'll stop listening to it.


I do however believe that certain songs do send the wrong messages to some people.


There are people that truely listen to the words of songs, understanding and taking them in.


Children for instance are a group that listen to the words and learn what those words mean.


My 3 year old cousin dances and sings most songs that I myself listen to and I'm just waiting for the day when she fully understands the meaning of certain words (i.e. bitch, sexy, or hoe ect.) and starts using them herself to talk about either herself or others.


This is a very good example of how music can be persuasive.


Music can cause us to be saying things or even doing things that we dont really know is wrong because someone famous basically said it was ok to do it.


With all of this technology that we have today it makes it very easy to download music either free (illegally) or for a small free of a dollar or two (legal).


When people download free music most of the time I feel that they do it not thinkingly.


I feel that they do it basically to save themselves money.


I know many people who didnt know that when they download free music that they are stealing from the artist.


Yet now that they do know they do it anyways just because its FREE.


I myself have bought every song I own weather I bought the whole cd or just the song itself I still pay for each song.


Besides the fact that its illegal to download free music I mostly do it because the person who made the song is just doing their job and I wouldn't want people stealing from me when I'm trying to do my job.


I believe that alot of people download free music because they feel that the person who made the song already has enough money and doesn't need their dollar or two and will live just fine with out it.


But if you think about it in that sense then if 10000 people said the same thing when they downloaded free music then the artist lost $10000.


With $10000 less of an income they would have to start cutting back on what they bought.


But if the artist lost $10000 for each and every song then they may have to stop making music because they would have to worry more about paying for home/family needs over recording time to make their new songs.


Causing an endless cycle of loosing better and better artists.

Music, MP3s & Mojo: Music Today

Music today is very persuasive. Music is part of basically everyone’s life today. People listen to music on the way to class, in the car and throughout their day. Even little kids request iPods and MP3 players as gifts. There is constantly new music every week, so people will never get tired of their favorite music, as they can always update their library.

Music downloading has definitely changed the music industry forever. The musical world began with records, tapes and then CDs, and now has advanced to MP3 files, which people can easily download and find online. While you can buy music on iTunes very easily, it does cost 1.29 for popular songs, and .99 for other songs that are not as popular. This price may encourage people to instead, download music using a program like LimeWire, or going to websites that offer music file downloads for free.

There are even websites on blog communities, like Live Journal, that offer music downloads. People join these communities, and by posting on the blog community, they can request music from others, or download songs others have posted online. There are also programs like Mojo, which allows people to download music off of other people's iTunes, once they download this program. As long as people have Mojo, they can view other people's iTunes in their close vicinity. Things like these keep artists from making the full amount of money that they should, but people are always going to download music, and find new ways to access free music online. Since millions of songs are already out on the net, stopping music downloads would be rather impossible. However, the quality of the music on the internet may not be the best, which also may encourage people to buy music off a site like iTunes.

Demassification - Helping the Media Thrive

Demassification refers to the breaking down of an industry, specifically the media industry into smaller titles. The media shifts their products to appeal to certain audiences, and the largest audiences possible.

Demassification started with the radio in the 1950’s. Because of the popularity of television, radio stations had to target people through their music preferences. This way, radio did not become obsolete.

Many media groups thrive today by targeting audiences. In the 80’s, demassification continued to grow, with new technology. With television channels, demassification is very simple because there are many different things that a variety of audiences can chose to watch. The Internet also offers this by the variety of web pages available to visit (Vivian 14).

Magazines have also used demassfication in order to bring in readers. By focusing narrowly with advertisements and stories, magazines found that it was easier to reach people (Vivian 119). They also use websites which often contain bonus material that you can only get online which encourages people to explore their website, along with buying their magazine. This also allows companies to advertise in more ways than one. Some magazines also charge for their online subscription, which makes people more apt to subscribe as well because to them, it feels like something that is off-limits, so they will be more likely to buy a subscription to see what they are missing online (Vivian 121).


Source: Vivian, John C. Media of Mass Communication, The (9th Edition) (MyCommunicationLab Series). Boston: Allyn & Bacon, 2008. Print.

What is a Successful Newspaper?

Newspapers exist to bring current news to an audience. Some papers publish local news and ads for a local audience, like town or city papers. Others focus on national stories for larger audiences, and can be national or even international.

A newspaper is successful when the readers are dedicated to a paper and trust it to bring them current, factual, and well-written news.

The look of a newspaper is one of the first things a reader notices before reading. This includes the layout of articles and pictures, organization, fonts, and eye-catching headlines. This is especially important for the front page.

Besides being aesthetically pleasing, a successful newspaper also has to have good journalists who have detailed, accurate, and in depth coverage of news and major stories. If a paper is known to be overall well written and have the most valid and detailed information, then readers will want to choose this paper as their news source over other competitors.

The goal of a newspaper is to attract readers using these factors, and if it’s successful, maintain their readers. Once an audience is dedicated to a newspaper as an information source, that newspaper has been successful in developing a dependable audience.

Newspapers - Excess or Success?

Newspapers are still a popular part of people’s lives today but some people may feel like the popularity of newspapers is decreasing. Many people in today’s society receive newspapers weekly, or daily in order to get news, but now that news is everywhere, and literally in front of us a lot of the time, it is easy to neglect and forget about newspapers.


Many newspapers can be read online, and many websites nowadays feature breaking news on their homepages which consumers can easily see. This is what causes some issues with newspapers today. People are not as apt to receive newspapers everyday because they can just easily check online for the latest news for free.

What makes a newspaper ultimately successful is the variety and diversity of the stories they publish in their papers. Big time newspaper companies like The New York Times will not ever really have issues selling their papers because they offer a variety of stories, and they are such a big name company. They also have an online website that requires people to register to look at stories online, and they will soon have to pay for this service. This way, The New York Times can monitor their readers easily.

Local newspapers also continue to be successful – although you can get information about your home town or city online, reading the local stories written by local citizens people know is something that is very popular. Overall, the success of a newspaper depends on their marketing skills. A company having an organized website with resources, and a successful daily or weekly paper will keep their company thriving.

Music

I think that music is a person al choice. you have the ability to fill your days with noise.
Sometimes people use music to create silence, to block out other noise

I think that the music that is illegal downloaded is a pity. It has really effected the music business and the artists.

I know of some bands that encourage their fans to illegally download their music, but most of those bands are smaller and lesser known. If the band is just beginning, I can see how illegal downloads can benefit them by spreading their music around faster without the hassle. But as the band becomes more popular, i think that it is respectful to spend the money to enjoy their creations.

Downloading

Downloading has changed the music industry a lot.

In the beginning when downloading started an almost everyone was doing it for free, it caused a lot of stores that sold music to go out of business.

But the government went on a spree of their own and put suit against certain Internet organizations and individuals who were downloading or swapping music without paying for it.

This was considered copyright infringement. After a lot of controversy new ways of downloading came about in which the individual paid for the downloads.

Although people had to pay for the music it was much better because it is still cheap and it does not cause viruses on ones computer like other systems did, also it is not illegal.

Unfortunately for retail stores, which were the leading place to get music, this new convenient method still put them out of business.

For example why pay for a whole CD when your only going to listen to four songs out of it instead just buy the four songs individually instantly to ones computer.

This has also changed the way people listen to music, now with no more CD’s no one listens to music with CD players.

People use mp3 players or ipods which has music put on them from the downloads on their computer.

The Impact of Music: People and Industry

I listen to music almost all day everyday. I even listen to it when I take a nap to drown out the noises of the people on my hallway.

I know for me, music definitely has an effect on my mood and therefore it must on other people.

Music is everywhere and it is becoming even more available. Instead of going to an entertainment or CD store, most people either download music from illegal programs on their computers or buy it off of programs such as itunes.

This is definitely making an enormous impact on the music industry because they are not making back the money that it took to make the songs for us to listen to and the artists are not making the money they used to from people purchasing their CD's.

I would say that music is persuasive, especially since it is heard everywhere we go. A lot of people in our age group listen to rap and hip-hop, which focuses mainly on money, partying, and promiscuity making people think that the artist must be acting in that way and therefore it is the way that a person should act.

Music has always been popular but it has taken a different direction in our generation with downloading and has a bigger effect today.