Friday, March 26, 2010

Advertising in the Public World.

Advertising is one of the biggest contributors to the success of a company or a product. This is most certainly due to the fact that advertising is literally everywhere. Today, it is almost impossible to avoid advertising. From the minute we get up, until the minute we fall asleep we constantly see brands and labels everywhere. Thus, these companies are so successful because we are constantly seeing their names plastered everywhere. Today in class, the group that presented mentioned that it only takes about twenty views of a commercial to persuade a consumer to purchase a product. So what if a consumer sees a product? What about the label? If seeing the product in use in person or seeing the product name, is it possible that a person will want to purchase the product sooner? If so, can we say that we as humans are walking billboards for products at almost all times? Whether we know so or not, a lot of times brands will put their name on articles of clothing, or make their piece distinguishable so another person will want to purchase the same item. Advertising gets companies and products so much business in today’s world, and therefore it is incredibly important for them.

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